At just 12 years old, North West, daughter of Kim Kardashian and Kanye West, has once again captured online attention with a bold and creative transformation shared on TikTok. In a series of fun videos filmed with her friends—possibly aboard a private jet—the young star experimented with playful elements such as faux face tattoos, bright turquoise braids, blacked-out temporary teeth, creative nail designs, and colored contact lenses. Her caption, openly stating “fake piercings and fake tatts 4 life,” made it clear the look was purely for imaginative expression and entertainment.
The videos prompted a wave of reactions from social media users. Some viewers expressed surprise over the blackened teeth and dramatic visuals, asking questions out of curiosity or concern. On the other hand, many defended North by pointing out that temporary tattoos, dress-up moments, and playful style experimentation are common among children exploring fashion through trends and pop culture. Several comments emphasized that North appeared to be enjoying a creative moment with friends in a fun, controlled setting.
The public’s interest in North’s evolving style is not new, and her mother, Kim Kardashian, has previously spoken about supporting her daughter’s creativity while helping her navigate growing up in the public eye. In past interviews, Kardashian has described North as confident, expressive, and independent in her fashion choices, noting that she enjoys experimenting with different looks and has a strong sense of personal style. Kim has also acknowledged the challenges of raising a pre-teen in the spotlight, but emphasized the importance of allowing space for growth, learning, and self-expression.
Despite occasional online debate, North West has continued to develop a unique fashion identity that reflects both playfulness and creativity. Whether attending major events behind the scenes or simply joining her mother in casual TikTok videos, she has become known for embracing bold trends with confidence. As with many children her age, her style may continue to evolve, but her recent videos highlight her passion for artistic expression and her growing influence as part of a new generation exploring fashion in digital spaces.